BRAND SOLUTIONS FOCUSED ON TRUTH
Your brand is what other people say about you when you’re not in the room. Are you living out your authentic brand?
At Bread, we are storytellers, curiosity seekers, and purpose finders dedicated to discovering the purest essence of every brand we work with. We don’t believe in “one size fits all” discovery processes, or building identity systems “by the book.” Our philosophy is to find the most basic and essential truths at the core of your business, development, or community and let it live. It’s your story – we’re just here to help you tell it in everything you do.
BRAND SERVICES
Development
Every successful brand begins with a good story.
Every successful brand begins with a good story. Our brand experts can help you define yours. What makes your brand unique, why it exists, who it serves, its values, its desires, its successes and failures – these are the things that our team will work to uncover as they develop your brand’s distinct narrative. Our process includes research, analysis, interviews and data collection – essentially, seeking the truth about your brand. From there, we can develop the best strategies to communicate your brand truthfully and authentically.
Building
Create a unique identity.
Using what we uncover in the development phase, we create a unique identity and a robust visual library to communicate your brand. In this phase, we cover everything from identity marks (your visual signature) and graphic styling (color palettes, typography systems, pattern and illustration methods, and more) to key messaging and communication guidelines. Using this system, we then create a system of collateral to begin the brand communication process between you and your audience.
Management
Creating a partnership.
We can partner with your brand long-term to ensure all messaging stays true to your unique story and vision. Think of us as your own in-house design team, taking care of both your day-to-day and big-picture creative needs.
Our service divisions are designed to work together to build healthy communities and organizations at every level.
©BREAD 2020